Direct Mail Publication
Local Fare Magazine has been delivered to Chattanooga area households for more than 10 years. Now filling the mailboxes of more than 65,000 homes every month, our magazine’s smart design is used to attract customer leads to support the local businesses we feature. Dedicated to helping small businesses succeed, we work with each client to assess their unique goals and marketing strategy. We then create compelling content and offer custom photography to help our business partners receive the attention they deserve. We also feature many businesses within popular monthly themes and special sections such as Health and Wellness, Retail Therapy, Home Improvement, Summer Camps list, Summer Fun List and Events for relevant and expanded exposure to our readers.
Mailing 65,000 Best Incomes
Two Zones of 32,500
ZONE A
32,500 Households
North Chattanooga
Signal Mountain
Lookout Mountain TN/GA
Elder Mountain
Black Creek
St. Elmo
Southside
Hixson
Soddy Daisy
Missionary Ridge
IN HOME DATES
12 times per year
First week of every month
Space Reservation Deadline – 15th of each month
Art deadline – 20th of each month
DISTRIBUTION
65,000 mailed
2 zones of 32,500 each
Best income carrier routes only
Additional 3,000 in racks at select businesses
AUDIENCE
Majority female
Women influence 80% of all household spending
81% of households are homeowners
100% of households mailed have income of $75,000+
Age breakdown
25-34 – 5.8%
35-44 – 13.6%
45-54 – 18.8%
55+ – 39%
MONTHLY THEMES
January – Health and Wellness
February – Improve and Repair
March – Spring into Action
April – Growth and Renewal
May – Making Memories
June – That Summer Feeling
July – Where Locals Play
August – Focus on What Matters
September – The Best Investment
October – Season of Change
November – The Act of Gratitude
December – Making Spirits Bright
SPECIAL SECTIONS
In The Loop – Events Calendar
Available Monthly
Health and Wellness
January and February
Summer Camps
March, April and May
Summer Fun List
June, July and August
It’s Fall Y’all
September and October
Retail Therapy
November and December
AVAILABLE AD SIZES
1/4 page – 2.375: x 3.875”
1/2 page – 4.88” x 3.88”
Full page – 5.375” x 8.375”
(requires a 1/8” bleed)
2 page spread – 10.75” x 8.375”
(requires a 1/8” bleed)
Front and Back Covers
*Art must be submitted full size at 300 dpi. Accepted files types are – PDF, EPS, TIFF, AI and INDD (include fonts and linked files where needed).