Direct Mail Publication

Local Fare Magazine has been delivered to Chattanooga area households for more than 10 years. Now filling the mailboxes of more than 70,000 homes every month, our magazine’s smart design is used to attract customer leads to support the local businesses we feature. Dedicated to helping small businesses succeed, we work with each client to assess their unique goals and marketing strategy. We then create compelling content and offer custom photography to help our business partners receive the attention they deserve. We also feature many businesses within popular monthly themes and special sections such as Health and Wellness, Retail Therapy, Home Improvement, Summer Camps list, Summer Fun List and Events for relevant and expanded exposure to our readers.

Mailing 70,000 Best Incomes
Two Zones of 35,000

ZONE A
35,000 Households

North Chattanooga

Signal Mountain

Lookout Mountain TN/GA

Elder Mountain

Black Creek

St. Elmo

Southside

Hixson

Soddy Daisy

Missionary Ridge

ZONE B
35,000 Households

Ooltewah

Collegedale

Harrison

HWY 58

McDonald

Apison

Council Fire

Windestone GA

East Brainerd

IN HOME DATES

12 times per year

First week of every month

Space Reservation Deadline – 15th of each month

Art deadline – 20th of each month

 

DISTRIBUTION

70,000 mailed

2 zones of 35,000 each

Best income carrier routes only

Additional 3,000 in racks at select businesses

 

AUDIENCE

Majority female

Women influence 80% of all household spending

81% of households are homeowners

100% of households mailed have income of $75,000+

Age breakdown

25-34 – 5.8%

35-44 – 13.6%

45-54 – 18.8%

    55+ – 39%

 

MONTHLY THEMES

January – Health and Wellness

February – Improve and Repair

March – Spring into Action

April – Growth and Renewal

May – Making Memories

June – That Summer Feeling

July – Where Locals Play

August – Focus on What Matters

September – The Best Investment

October – Season of Change

November – The Act of Gratitude

December – Making Spirits Bright

 

SPECIAL SECTIONS

In The Loop – Events Calendar
Available Monthly

Health and Wellness
January and February

Summer Camps
March, April and May

Summer Fun List
June, July and August

It’s Fall Y’all
September and October

Retail Therapy
November and December

 

AVAILABLE AD SIZES

1/4 page    2.375: x 3.875”

1/2 page    4.88” x 3.88”

Full page  5.375” x 8.375”
(requires a 1/8” bleed)

2 page spread  10.75” x 8.375”
(requires a 1/8” bleed)

Front and Back Covers

*Art must be submitted full size at 300 dpi.  Accepted files types are – PDF, EPS, TIFF, AI and INDD (include fonts and linked files where needed).