About Us
Our love for all things local is the essence of who we are and what we do.
It all began in 2003 when we set out to deliver envelopes full of coupons for local Chattanooga businesses under the name Coupon Carrier. We dreamed of evolving into a product that truly highlights the local companies we’ve grown to love by providing content and educating consumers about their community. That dream became reality when Local Fare Magazine was established in 2010.
Today, we help business owners tactically navigate the local market by following market trends, capitalizing on seasonal relevancy, and developing strategic plans that flow from print, to direct mail, to digital communications. Specializing in small business promotion, we create impressive designs, content and products based on the client’s unique marketing strategy. We value integrity and exceptional communication skills to amplify the voice of our clients and bring their visions to fruition. The results connect our readers to opportunities that build their relationships with our clients and help small businesses thrive.
About Us
Our love for all things local is the essence of who we are and what we do.
It all began in 2003 when we set out to deliver envelopes full of coupons for local Chattanooga businesses under the name Coupon Carrier. We dreamed of evolving into a product that truly highlights the local companies we’ve grown to love by providing content and educating consumers about their community. That dream became reality when Local Fare Magazine was established in 2010.
Today, we help business owners tactically navigate the local market by following market trends, capitalizing on seasonal relevancy, and developing strategic plans that flow from print, to direct mail, to digital communications. Specializing in small business promotion, we create impressive designs, content and products based on the client’s unique marketing strategy. We value integrity and exceptional communication skills to amplify the voice of our clients and bring their visions to fruition. The results connect our readers to opportunities that build their relationships with our clients and help small businesses thrive.
The Team
Joann Bustamante
President
A 17-year Chattanooga transplant and proud mother of two, Amelia and Deacon. I am committed to delivering the highest quality work while staying ahead of evolving trends. Innovation, sales, and marketing drive both my business and the success of our partners. Entrepreneur, mother, and expert multitasker—that’s who I am at my core.
Juan Bustamante
VP of Sales & Creative Director
My greatest accomplishments include being happily married, raising two incredible children, coaching youth athletics, and helping entrepreneurs bring their visions to life. Both personally and professionally, I strive to continually grow and adapt—choosing to be on the court, fully engaged, rather than watching from the stands.
Raquel Schrumpf
Marketing Partner
Outside of work, I’m a proud mom of three—my greatest accomplishment and true magnum opus. I love exploring local spots on spontaneous adventures, often hunting for the perfect burger after a workout with friends. My creativity is always on, fueled by grassroots ideas, community connections, and a passion for bringing people together.
Susan Seibert
Graphic Designer
A creative at heart, I love designing ads and marketing materials that give clients an extra edge, helping them grow and achieve their goals. Whatever you envision, I bring it to life. Outside of design, I enjoy the great outdoors and photography—and I’ll never pass up fresh blueberries or garden-grown tomatoes!
Sofia Bustamante
Digital Specialist
Creativity has always been a driving force in my life. Since age 16, I’ve explored photography, managed social media, designed merchandise, and directed photo and video shoots. At LocalFare, I’ve been able to use that experience to support Chattanooga businesses, and I love helping brands grow through design and social media.
Libby Adams
SEO
I’ve always had a passion for small businesses and their success. For more than five years, I’ve helped companies grow their online presence and reach their potential through digital marketing. My focus is on driving measurable results and empowering organizations to thrive. Outside of work, I love spending time with my family and discovering new places—with the goal of visiting all 50 states together!
Susan Seibert
Graphic Designer
A creative at heart, I love designing ads and marketing materials that give clients an extra edge, helping them grow and achieve their goals. Whatever you envision, I bring it to life. Outside of design, I enjoy the great outdoors and photography—and I’ll never pass up fresh blueberries or garden-grown tomatoes!
Sofia Bustamante
Digital Specialist
Creativity has always been a driving force in my life. Since age 16, I’ve explored photography, managed social media, designed merchandise, and directed photo and video shoots. At LocalFare, I’ve been able to use that experience to support Chattanooga businesses, and I love helping brands grow through design and social media.
Libby Adams
SEO
I’ve always had a passion for small businesses and their success. For more than five years, I’ve helped companies grow their online presence and reach their potential through digital marketing. My focus is on driving measurable results and empowering organizations to thrive. Outside of work, I love spending time with my family and discovering new places—with the goal of visiting all 50 states together!
Danielle Threlkeld
Digital Services
Danielle works behind the scenes to ensure advertising campaigns align with clients’ marketing goals by managing the day-to-day operations of launch, maintenance, and delivery. She’s constantly measuring and tracking data to optimize performance—always busy as a bee. And fittingly, she’s also a beekeeper, a hobby she and her husband discovered a few years ago. Danielle is passionate about helping you create a real “buzz” through programmatic and social advertising.
Nicole Blanchard
Photographer
I’m a proud mom of four wonderful kids and a photographer with a passion for capturing life’s beauty. Strong coffee, dark chocolate, and stunning photos are my favorites. For over four years, I’ve had the joy of working with Local Fare—and I’ve loved every moment of it.
Amelia Bustamante
Digital Marketing Specialist
Growing up, I had the unique opportunity to work alongside my parents, who built a strong presence in the marketing industry. Their mentorship gave me invaluable hands-on experience that continues to shape the way I approach my work every day.
Danielle Threlkeld
Digital Services
Danielle works behind the scenes to ensure advertising campaigns align with clients’ marketing goals by managing the day-to-day operations of launch, maintenance, and delivery. She’s constantly measuring and tracking data to optimize performance—always busy as a bee. And fittingly, she’s also a beekeeper, a hobby she and her husband discovered a few years ago. Danielle is passionate about helping you create a real “buzz” through programmatic and social advertising.
Nicole Blanchard
Photographer
I’m a proud mom of four wonderful kids and a photographer with a passion for capturing life’s beauty. Strong coffee, dark chocolate, and stunning photos are my favorites. For over four years, I’ve had the joy of working with Local Fare—and I’ve loved every moment of it.
Amelia Bustamante
Digital Marketing Specialist
Growing up, I had the unique opportunity to work alongside my parents, who built a strong presence in the marketing industry. Their mentorship gave me invaluable hands-on experience that continues to shape the way I approach my work every day.